Client: Benetton
Project name: Implementation of the megastore philosophy
Project content:
Benetton developed a new store and marketing concept in the Nineties. This concept was also implemented in Germany and Austria. A young team of textile and retailing specialists were tasked with erecting megastores (up to 4000 m2 retail space) from the ground up and positioning them successfully in the fiercely competitive textile retail segment. Our task was to train the new workforce (up to 150 employees per megastore) in concert with those responsible, to implement and realise the required visions and strategies, to coach the individual managers and to implement a realigned communication platform between the parent company and franchisees.
Client: Schoeller + Stahl Project name: New prospects for the future Project content: Schoeller Stahl produces and distributes knitting wool. As a result of a management buyout, a new Executive Board was installed, part of the management team replaced and a new company and/or management culture demanded. This resulted in a widespread sense of uncertainty, opposition,...
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Client: Schoeller Spinning Group Bregenz Project name: New prospects for the future Project content: The entire staff of the Schoeller Spinning Group was uprooted and unhinged both physically and emotionally by the acquisition of two companies in Eastern Europe and the relocation of the production and product development divisions and simultaneous reorganisation of the product range. Our...
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